Nike Extends Partnership With Chinese Athletic Association | by Kathryn Kuchefski | Instant Sponsor | Medium
Nike to sponsor China's League of Legends esports league | Reuters
Organisation: Tencent | SportBusiness Sponsorship
Spotify to Become Barcelona Shirt Sponsor, Training Kit Sponsor and Stadium Naming Rights Holder - Footy Headlines
Nike and Tencent Inks Exclusive League of Legends Pro Sponsorship Deal
Nike Unveil First Esports Jersey - Has This Opened Up a Whole New Commercial Dimension to The World of Esports?
Nike sponsorship powers expansion of Chinese High School Basketball League | SportBusiness
Nike's League of Legends Pro League deal confirmed - SportsPro
ESPN scores in China with new Tencent deal
Could China's LPL become Nike's first sponsored esports league? | South China Morning Post
Nike is Now Sponsoring the League of Legends Pro Scene in China
Tencent and Riot Games Create Joint Chinese Esports Venture: TJ Sports – ARCHIVE - The Esports Observer
Nike is now the official sponsor for Chinese League of Legends esports teams
Nike is now the official sponsor for Chinese League of Legends esports teams
Sources: Teams in Dispute with Tencent Over Nike Sponsorship Deal for LPL – ARCHIVE - The Esports Observer
McDonald's, Nike take top honours at Tencent MIND Awards | Partner Content | Campaign Asia
Tencent increasing investment in eSports tournaments in China | blooloop
How Nike and Li-Ning Compete in China's Esports Apparel Market – ARCHIVE - The Esports Observer
Tencent eyes more esports competitions in China | Financial Times
Nike set to become first major sponsor of Los Angeles 2028
Nike Signs Its First Esports Sponsorship Deal
League of Legends (LoL) Launches In-Game Ads For Sponsors | Asia Sponsorship News – ASN
Big brands like K-Swiss and Nike are jumping on the esports bandwagon
PUMA Sponsors Tencent's King Pro League – ARCHIVE - The Esports Observer
Spotify to Become Barcelona Shirt Sponsor, Training Kit Sponsor and Stadium Naming Rights Holder - Footy Headlines
LPL Teams Reportedly in Dispute With Tencent Over Nike Sponsorship Deal | dbltap
